Jennifer Rooney, the CMO Network editor at Forbes, recently looked into the earned exposure for brands featured on the hot AMC show "Mad Men". The data-analysis firm Kontera conducted extensive reasearch on the success of brands featured. Read about Koss' exposure in Jennifer's article on Forbes, http://www.forbes.com/sites/jenniferrooney/2013/07/03/appearing-on-mad-men-a-coup-for-brands/